The rural region of Middle Sebou ("Moyen-Sebou"), in the North of Morocco, needs investments to address its main constraints: a low level of intensification, pollution of water resources, and high levels of poverty. A new irrigation project, studied by the Ministry of Agriculture, could partly address these problems. Moreover, due to free trade agreements signed since 1995, the removal of protection measures, especially for grains, is now unavoidable. Morocco must adapt its agriculture and rural areas to this challenge in order to reduce rural poverty, making projects aimed at modernizing agriculture through the use of irrigation, inter alia, a priority.